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Monday, February 24
 

6:30am PST

PACnut 5k Run
Monday February 24, 2025 6:30am - 8:30am PST
Lighthouse Courtyard - Foot Bridge to the Beach
Kickstart your day with an exhilarating run on the beautiful boardwalk. Whether you're a pro or a beginner, this is a fantastic opportunity to connect with fellow runners. See you at the starting line!
Sponsors
avatar for Victory Live

Victory Live

SVP, Partnerships, Ryan Sember
Based in Atlanta, GA, and supported by Clearlake Capital, Victory Live represents the strategicmerger of DTI Management, Logitix, 1Ticket, and Ticket Evolution. Each of these brands is wellknown for its expertise in aiding rightsholders, affiliate partners, global exchanges, and ticketingprofessionals... Read More →
Monday February 24, 2025 6:30am - 8:30am PST
Lighthouse Courtyard - Foot Bridge to the Beach
  Networking, Monday

7:30am PST

Registration and Continental Breakfast
Monday February 24, 2025 7:30am - 9:00am PST
Huntington Ballroom
Monday February 24, 2025 7:30am - 9:00am PST
Huntington Ballroom
  Breakfast, Monday

9:00am PST

State of the Business Keynote with Deana Barnes, Christian Lewis & Keith White
Monday February 24, 2025 9:00am - 10:00am PST
Grand Salon A-D
Feedback Survey
Speakers
avatar for Christian Lewis

Christian Lewis

Chief Revenue Officer, Paciolan
In addition to overseeing business development and revenue generation across the performing arts, professional sports, and arena businesses, Christian is integral to building strategic partnerships and growing Paciolan’s extensive client community. Christian’s live entertainment... Read More →
avatar for Deana Barnes

Deana Barnes

President, Paciolan
As President of Paciolan, Deana manages the direction and vision for the company, including client satisfaction, retention, and direction of all products, services, and solutions. She has cultivated an inclusive and supportive corporate culture at Paciolan, encouraging employee growth... Read More →
avatar for Keith White

Keith White

Chief Product & Technology Officer, Paciolan
Keith’s strategic vision and diverse set of abilities drive the product transformation for Paciolan and our customers. With more than 25 years as a technologist, including 11 years in the ticketing industry specifically, Keith oversees product management, development, design, engineering... Read More →
Monday February 24, 2025 9:00am - 10:00am PST
Grand Salon A-D
  Keynote, Monday

10:00am PST

Coffee Break
Monday February 24, 2025 10:00am - 10:45am PST
Huntington Ballroom
Monday February 24, 2025 10:00am - 10:45am PST
Huntington Ballroom
  Break, Monday

10:45am PST

Adapting to a New Era of College Athletics
Monday February 24, 2025 10:45am - 11:45am PST
Grand Salon D
Feedback Survey
College athletics continues to see unprecedented change, from Name, Image, and Likeness (NIL) opportunities to conference realignments and shifting regulations. This session explores the key trends reshaping the landscape, the challenges they bring, and how institutions can adapt to thrive in this dynamic environment.
Moderators
avatar for Eric McKenzie

Eric McKenzie

Sr. Director, College Athletics, Paciolan
Speakers
avatar for Ben Mathan

Ben Mathan

Chief Strategy Officer, Learfield
avatar for DeWayne Peevy

DeWayne Peevy

Vice President and Director of Athletics, DePaul University
avatar for Mario Morris

Mario Morris

CFO, NCAA
avatar for Garrett Klassy

Garrett Klassy

Director of Athletics, Fresno State University
Sponsors
avatar for ParkHub

ParkHub

Senior Vice President, US Sales and Partnerships, Charley DeBow
ParkHub is the leading integrating software, payments, and data insights provider for the North American event parking market. ParkHub solutions include multiple payment options, real-time operational data,robust performance analytics, dynamic pricing, and is the industry leader in... Read More →
Monday February 24, 2025 10:45am - 11:45am PST
Grand Salon D
  Inspiration & Strategy Track, Monday

10:45am PST

Cultivate Lasting Connections: Engaging Modern Fans and Patrons with PAC Live
Monday February 24, 2025 10:45am - 11:45am PST
Grand Salon E-G
Feedback Survey
Strengthen relationships through digital touchpoints far beyond the sale and transaction. Learn how Paciolan products can help you build trust, loyalty, and elevate fan/patron experience throughout their interactions with your organization. Across ticketing, fundraising, and marketing, deliver consistently delightful moments using PAC Live.
Moderators
avatar for Scott Larson

Scott Larson

Product Leader, Head of Consumer Experiences, Paciolan
avatar for Jennifer Miller

Jennifer Miller

Vice President, Product Management, Paciolan
Sponsors
avatar for SeatGeek

SeatGeek

Integrated Partnerships, Heather Riley
SeatGeek is on a mission to transform the live event experience for fans, teams and venues. By combining a consumer marketplace with innovative primary ticketing box office technology, SeatGeek has become a high-growth global ticketing leader. SeatGeek is proud to partner with some... Read More →
Monday February 24, 2025 10:45am - 11:45am PST
Grand Salon E-G
  Product & Innovation, Monday

11:45am PST

Oceanside Lunch
Monday February 24, 2025 11:45am - 1:15pm PST
Lighthouse Courtyard
Enjoy breathtaking views while soaking up the sun during our Monday lunch by the peaceful ocean. Join your new acquaintances and colleagues as you savor a delightful meal.
Monday February 24, 2025 11:45am - 1:15pm PST
Lighthouse Courtyard
  Lunch, Monday

1:15pm PST

Women Leading the Way
Monday February 24, 2025 1:15pm - 2:15pm PST
Grand Salon D
Feedback Survey
This dynamic fireside chat brings together trailblazing women who are shaping the future of leadership across industries. Join us for an engaging discussion on overcoming challenges, fostering inclusive cultures, and inspiring the next generation of leaders.
Moderators
avatar for Stephanie Garcia Cichosz

Stephanie Garcia Cichosz

Director of Strategic Communications, Collegiate Sports Associates
Speakers
avatar for Jovan Overshown

Jovan Overshown

Deputy AD, External Affairs & Chief Revenue Officer, Baylor University
avatar for Elizabeth Gray

Elizabeth Gray

General Manager, Oklahoma City Civic Center Music Hall
avatar for Danette Leighton

Danette Leighton

CEO, Women's Sports Foundation
Sponsors
avatar for ParkHub

ParkHub

Senior Vice President, US Sales and Partnerships, Charley DeBow
ParkHub is the leading integrating software, payments, and data insights provider for the North American event parking market. ParkHub solutions include multiple payment options, real-time operational data,robust performance analytics, dynamic pricing, and is the industry leader in... Read More →
Monday February 24, 2025 1:15pm - 2:15pm PST
Grand Salon D
  Inspiration & Strategy Track, Monday

1:15pm PST

The Bottom Line Blueprint: Unlocking Revenue Potential and Streamlining Costs
Monday February 24, 2025 1:15pm - 2:15pm PST
Grand Salon E-G
Feedback Survey
In today’s competitive environment, success hinges on the ability to grow revenue while effectively managing costs. This session will provide actionable strategies and practical insights to help you unlock new revenue streams, optimize existing ones, and identify cost-cutting opportunities without compromising quality or efficiency.
Moderators
avatar for Christian Lewis

Christian Lewis

Chief Revenue Officer, Paciolan
In addition to overseeing business development and revenue generation across the performing arts, professional sports, and arena businesses, Christian is integral to building strategic partnerships and growing Paciolan’s extensive client community. Christian’s live entertainment... Read More →
Speakers
avatar for Stephanie Fried

Stephanie Fried

Chief Operating Officer & Vice President, Marketing, The Bushnell Center for the Performing Arts
avatar for Jason Booker

Jason Booker

Deputy of Revenue Generation, University of Kansas
avatar for Dan Cruz

Dan Cruz

Deputy Athletics Director/Chief Revenue Officer, University of California, Los Angeles
Sponsors
avatar for SeatGeek

SeatGeek

Integrated Partnerships, Heather Riley
SeatGeek is on a mission to transform the live event experience for fans, teams and venues. By combining a consumer marketplace with innovative primary ticketing box office technology, SeatGeek has become a high-growth global ticketing leader. SeatGeek is proud to partner with some... Read More →
Monday February 24, 2025 1:15pm - 2:15pm PST
Grand Salon E-G
  Product & Innovation, Monday

2:15pm PST

Coffee Break
Monday February 24, 2025 2:15pm - 2:45pm PST
Huntington Ballroom
Monday February 24, 2025 2:15pm - 2:45pm PST
Huntington Ballroom
  Break, Monday

2:45pm PST

Behind the Spotlight: Insights from Live Entertainment Promoters
Monday February 24, 2025 2:45pm - 3:45pm PST
Grand Salon D
Feedback Survey
Explore the dynamic world of live entertainment with industry insiders. This panel delves into the strategies, challenges, and creative processes behind successful events, offering a glimpse into how promoters bring unforgettable experiences to life.
Moderators
avatar for Jeff Robins

Jeff Robins

Live Events & Entertainment, Paciolan
Speakers
avatar for Steve Richo

Steve Richo

Co-Founder, Noise New Media
avatar for Matt Meyer

Matt Meyer

Director of Entertainment, Spokane Public Facilities District
avatar for Nathan Baugh

Nathan Baugh

CEO, Peachtree Entertainment
Sponsors
avatar for ParkHub

ParkHub

Senior Vice President, US Sales and Partnerships, Charley DeBow
ParkHub is the leading integrating software, payments, and data insights provider for the North American event parking market. ParkHub solutions include multiple payment options, real-time operational data,robust performance analytics, dynamic pricing, and is the industry leader in... Read More →
Monday February 24, 2025 2:45pm - 3:45pm PST
Grand Salon D
  Inspiration & Strategy Track, Monday

2:45pm PST

Expanding Your Circle: A Dynamic Networking Round Table
Monday February 24, 2025 2:45pm - 3:45pm PST
Mariners Ballroom
Feedback Survey
Join this interactive roundtable to connect with like-minded professionals, exchange ideas, and build meaningful relationships. This is a fantastic opportunity to expand your network, share insights, and seek advice.
Moderators
avatar for Graham Brown

Graham Brown

Director, External Services, Paciolan
avatar for Derek Houtz

Derek Houtz

Manager of Professional Services, Paciolan
avatar for Katie Williamson

Katie Williamson

Director, Customer Service, Paciolan
Monday February 24, 2025 2:45pm - 3:45pm PST
Mariners Ballroom
  Networking, Monday

2:45pm PST

Turning Data into Action: From Basic Insights to Advanced Strategy
Monday February 24, 2025 2:45pm - 3:45pm PST
Grand Salon E-G
Feedback Survey
Does being 'data-driven' move the needle? Spoiler alert: It does!
Let your peers show you how they're driving real results in partnership with Paciolan iQ. How do organizations at every stage of their journey drive revenue, forge stronger patron relationships, and more efficient operations? Whether you're just starting out or already diving deep into analytics, discover practical strategies to make your data work as hard as you do.
Moderators
avatar for Shawn Suarez

Shawn Suarez

Senior Business Intelligence Engineer II, Paciolan
avatar for Shaun Vetrovec

Shaun Vetrovec

Senior Product Manager, Data & Insights, Paciolan
Speakers
avatar for Derek Freeman

Derek Freeman

Senior Associate AD - Development, University of Nebraska
Derek Freeman was promoted to Senior Associate Athletic Director for Development in November 2023. Freeman leads and manages the athletics development and ticket office internal operation team. He is responsible for raising gifts to support the mission, vision and strategic plan of... Read More →
avatar for Kyle Vasey

Kyle Vasey

Senior Associate AD, CFO, University of Alabama
avatar for Heath Bennett

Heath Bennett

Associate Athletic Director / Chief Revenue Officer, University of Washington
Sponsors
avatar for SeatGeek

SeatGeek

Integrated Partnerships, Heather Riley
SeatGeek is on a mission to transform the live event experience for fans, teams and venues. By combining a consumer marketplace with innovative primary ticketing box office technology, SeatGeek has become a high-growth global ticketing leader. SeatGeek is proud to partner with some... Read More →
Monday February 24, 2025 2:45pm - 3:45pm PST
Grand Salon E-G
  Product & Innovation, Monday

3:45pm PST

Snack Break
Monday February 24, 2025 3:45pm - 4:15pm PST
Huntington Ballroom
Sponsors
avatar for FEVO

FEVO

Chief Commercial Officer, Steve Demots
FEVO helps the biggest brands in the world reimagine online shopping. Our Social Checkout™ makes it easy for fans to shop together on any ticketing website, restoring the vital human elements of in-person shopping without sacrificing the efficiency and convenience of e-commerce... Read More →
Monday February 24, 2025 3:45pm - 4:15pm PST
Huntington Ballroom
  Break, Monday

4:15pm PST

Unlocking Potential: Strategies for Acquiring, Developing and Retaining Top Talent
Monday February 24, 2025 4:15pm - 5:15pm PST
Grand Salon D
Feedback Survey
In today’s competitive landscape, attracting and retaining top talent is more critical than ever. This session will explore proven strategies for fostering employee engagement, building a strong workplace culture, and developing effective management practices that drive long-term retention.
Moderators
avatar for Lisa Langham

Lisa Langham

Vice President, Operations, Paciolan
Speakers
avatar for Ian Moses

Ian Moses

Senior Vice President, DEI & Talent Acquisition, Learfield
avatar for Katy Staudt

Katy Staudt

Vice President, College & Coaching Practice, Turnkey ZRG
avatar for Yulander Wells

Yulander Wells

Deputy AD, Business Strategy, University of Notre Dame
avatar for Jamie Vosmeier

Jamie Vosmeier

Vice President of Sales & Marketing, Fox Theatre Atlanta
Sponsors
avatar for ParkHub

ParkHub

Senior Vice President, US Sales and Partnerships, Charley DeBow
ParkHub is the leading integrating software, payments, and data insights provider for the North American event parking market. ParkHub solutions include multiple payment options, real-time operational data,robust performance analytics, dynamic pricing, and is the industry leader in... Read More →
Monday February 24, 2025 4:15pm - 5:15pm PST
Grand Salon D
  Inspiration & Strategy Track, Monday

4:15pm PST

Leveling up the In-Venue Experience with Tech
Monday February 24, 2025 4:15pm - 5:15pm PST
Grand Salon E-G
Feedback Survey
Discover how technology is transforming the in-venue experience for fans & patrons. This session will explore innovative solutions that enhance engagement, and create unforgettable moments.
Moderators
avatar for Dusty Kurtz

Dusty Kurtz

Business Development / President, TicketsWest, Paciolan
Speakers
avatar for George Scott

George Scott

President, Sidearm, Learfield
avatar for Jon Allen

Jon Allen

Associate VP, Chief Information Officer, Chief Information Security Officer, Baylor University
avatar for Rachael Stockham

Rachael Stockham

VP, Sales & Partnerships, Cosm
avatar for Drew Martin

Drew Martin

Executive Senior Associate Athletics Director for External Affairs, University of Texas
Sponsors
avatar for SeatGeek

SeatGeek

Integrated Partnerships, Heather Riley
SeatGeek is on a mission to transform the live event experience for fans, teams and venues. By combining a consumer marketplace with innovative primary ticketing box office technology, SeatGeek has become a high-growth global ticketing leader. SeatGeek is proud to partner with some... Read More →
Monday February 24, 2025 4:15pm - 5:15pm PST
Grand Salon E-G
  Product & Innovation, Monday

5:30pm PST

Pre-PACfest Cocktail Party
Monday February 24, 2025 5:30pm - 7:00pm PST
Expo Hall - Huntington Ballroom & Patio
Your mission, should you accept it, begins at this rendezvous where suave agents and daring divas gather. Sip cocktails, engage in covert conversations, and prepare for a night of high-stakes fun.  

You can also catch the games on Huntington Terrace with your colleagues and new friends!
Sponsors
avatar for Janam Technologies

Janam Technologies

Operations & Supply Chain Manager, Scott Leung
Janam is the leading provider of handheld scanners for the venue access market. Janam also launched GT1 which quickly and affordably converts a new or existing Janam scanner into a mobile, contactless, ticketing pedestal that reads barcodes and NFC tickets.Janam’s hardware solutions... Read More →
Monday February 24, 2025 5:30pm - 7:00pm PST
Expo Hall - Huntington Ballroom & Patio
  Networking, Monday

7:00pm PST

PACfest- Casino Royale
Monday February 24, 2025 7:00pm - 10:00pm PST
Grand Foyer and Salon A-C
Bond, James Bond. Channel 007’s cool sophistication while you gamble, mingle, and network in style. With a casino, classy cocktails, and live tunes by Teknology, this is one event where the stakes are high, but the fun is even higher. The night promises thrills and unforgettable memories.
Sponsors
avatar for Fanmaker

Fanmaker

CEO, Jonathan Dusing
Fanmaker powers loyalty programs, kids clubs, and student attendance apps for professional and collegiate sports teams. Our fan rewards programs are now available inside your Sidearm app! FanMaker's membership programs integrate point-of-sale, ticket purchase/transfer/scan data, donations... Read More →
avatar for Weldon, Williams & Lick, Inc.

Weldon, Williams & Lick, Inc.

Sales Manager, Steve Lensing
Weldon, Williams & Lick’s focus has always been on connection. The products and services we provide connect organizations to their fans and people to experiences. Whether it be a ticket to attend a game, the opera, or a museum exhibit, a souvenir is a powerful reminder of a memorable... Read More →
Monday February 24, 2025 7:00pm - 10:00pm PST
Grand Foyer and Salon A-C
  Networking, Monday
 
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Sunday, February 23
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Catalina Room
Driftwood Ballroom
Expo Hall - Huntington Ballroom & Patio
Grand Foyer and Salon A-C
Grand Salon A-D
Grand Salon D
Grand Salon E
Grand Salon E-G
Grand Salon F
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Huntington Ballroom
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Hyatt Regency in Huntington Beach
Lighthouse Courtyard
Lighthouse Courtyard - Foot Bridge to the Beach
Mariner's Ballroom, South Foyer, Huntington Terrace
Mariners Ballroom
OCMA + Silver Trumpet
Ola Mexican Kitchen & Old Crow Smokehouse
Pelican Hill Golf Club
Shoreline Ballroom
Vista Ballroom 1-2
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